Postwright

Postwright documentation

Postwright turns one video into a week of content and, on Pro, runs a full content operating system — blog, newsletter, social cadence, editorial AI, and SEO. It’s self-hosted: it runs on your machine and publishes to destinations you own.

Read this first

Postwright is powerful because it publishes for you — but publishing means it needs somewhere to publish to. The video engine (Studio) posts to YouTube, LinkedIn, and Meta out of the box. Pro adds a blog pipeline and a newsletter engine, and those need a destination you control.

A self-hosted site — a Git repo on GitHub, deployed on Vercel, with email through Resend — works with zero custom code (it’s the exact stack Postwright was built on). Other destinations range from a little setup to not supported. Before you buy Pro, read How publishing works so there are no surprises.

The honest summary: a Git-based self-hosted site, YouTube, and LinkedIn work out of the box. WordPress and other CMSes connect through a signed webhook with some setup. Substack is not supported. Beehiiv and Go High Level would need custom work.

Browse the docs

Install & setup

Prerequisites, the guided installer, and the one-time platform logins.

How publishing works

The one thing to read first: where Pro can and can’t publish your blog — and the self-hosted stack that works out of the box.

Newsletter

Resend or Mailgun, drip sequences, and subscriber management.

Social platforms

YouTube, LinkedIn, Instagram, Facebook, and Threads — which need a login and which need API keys.

Configuration

The environment variables you set, grouped by concern.